Monthly Archives: December 2010

Twitter Top 10 of Hotels in the Algarve – Is Twitter Underestimated or Misunderstood?


Just before closing the year I thought of bringing you a quick update on hotels in the Algarve using Twitter. However, this week’s list is a little different from the previous, as I now only considered those hotels with a … Continue reading

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What Social Media Trends will 2011 bring to the Hospitality Industry?


Looking forward to the New Year we can hardly escape them: our New Year’s Resolutions and Predications for 2011. Skipping the first, this year will be in summary for Social Media in the Hospitality Industry the year of Convergence, Integration … Continue reading

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How do you measure Engagement via Social Media in your Hotel?


The other day I had a meeting with our Communications and PR Manager, who internally also deals with our Social Media endeavours. In this conversation we were re-analysing the specific goals for the various Social Media platforms and we discussed … Continue reading

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Twitter Top 35 of Algarve Hotels


Greetings! This post was supposed to be a continuation of the Facebook Top 50, but seeing that relatively little has changed over the last few weeks I now thought of seeing “How Big” Twitter is amongst the Hotels in the Algarve. … Continue reading

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Social CRM – Is your Hotel moving Fans and Followers to Guests and Brand Advocates?


Greetings! Social CRM  – Is your Hotel moving Fans and Followers to Guests and Brand Advocates? Although in my opinion relatively nothing new under the sun, “Social CRM” has lately received some significant attention and apparently (?) brings a big … Continue reading

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What does your Hotel Tweet about? Some practical Examples.


Greetings! In my previous post I had given an example on how I feel a hotel should tweet in making it relevant, appeal to a positive emotion and create an experience, whilst not blatantly pushing the sales message – which … Continue reading

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Email is Dead. Long Live Social Media!


Greetings! Email is dead. Long Live Social Media! Did this headline not get your attention and were you not shaking your head a little? I certainly hope so and no worries, it is meant to be a little controversial and … Continue reading

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